Reasons beyond motives. Psychology or relationship marketing? A cross-cultural investigation of football fans' motivations : Using case studies of Manchester United FC and Chelsea FC (Paperback)

• Author: Narmin Mustafayeva • ISBN:9783668521926 • Format:Paperback • Publication Date:2017-09-13

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Reasons beyond motives. Psychology or relationship marketing? A cross-cultural investigation of football fans' motivations : Using case studies of Manchester United FC and Chelsea FC (Paperback)
$129.00