Integration of location based services into the social CRM strategy : How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle? (Paperback)

• Author: Annelie Roggenkamp • ISBN:9783656435143 • Format:Paperback • Publication Date:2013-06-10

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Integration of location based services into the social CRM strategy : How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle? (Paperback)
$203.00