Factors influencing the impulse buying behaviour of apparel consumers : The degree of influence of "special prices" compared to other factors in apparel purchases (Paperback)

• Author: Samkhyan Malliyoor Mana • ISBN:9783668668355 • Format:Paperback • Publication Date:2018-03-27

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Factors influencing the impulse buying behaviour of apparel consumers : The degree of influence of "special prices" compared to other factors in apparel purchases (Paperback)
$115.00